Captive agents sell products. Independent advisors shop for you.
A captive agent works for one insurance company and can only offer that company's products. Whatever your situation, the answer will come from one shelf.
We are independent. We hold appointments with many insurance companies and compare across the market. When two products track the same index, the caps, riders, and terms can differ dramatically. Independence means we can pick the contract that fits you, not the one we are required to sell.
A captive agent represents one company to you. An independent advisor represents you to many companies.